I'm almost ready to start promoting the book, but I need one more thing: a video! As much as I like the web site and the promotional copy, I'm not convinced it's enough to properly promote the book. The missing element is a video describing the chair and the book. Hopefully I can put it together in the next few days (or weeks). I already wrote the script, now I just need to record the audio and get a few new pictures and video clips. Oh, and assemble edit it.
Once I get the video wrapped up and posted, I can start making formal announcements and begin the marketing blitz.